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Case Study

Primal Stampede!

Whilst only having run twice, Primal Stampede is proving to be a successful annual event bringing mud, fun and footfall to Leeds Dock. Organised by Primal Gym, Primal Stampede is a mini urban obstacle race supporting local charities. In the 2 years run almost 700 people have taken on a 4-5km route filled with obstacles such as 8 foot walls to scale, narrow pipes to crawl through, mud pits, scramble nets, water slides and plenty more. Designed as an event forging team work rather than being a race, Stampede has attracted a large corporate presence including KPMG, RBS, Jet 2, Bartletts to name a few. 

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As well as attracting large corporate teams, the event has also drawn in a lot of support by way of obstacles, volunteers and clean-up operations stretching beyond Yorkshire with assistance coming in from as far afield as Cambridge.

Plans are already in place to continue to grow Primal Stampede through both the obstacles and the numbers helping to further attract footfall down at the re-emerging Leeds Dock hub. 

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Feedback from the event was positive with many people counting down the days until stampede returns to South Banks Leeds Dock.

"Great event for a great cause, the staff and volunteers deserve massive recognition for a job well done. Can't wait for 2017."  Mark McCargo, Leeds Resident

 "Tremendous day! Organisation was on point. Enthusiasm from all marshals was great and the mud tasted delicious. We'll be back next year!" Luke Brudenell, Fitness Manager, Hambleton Leisure Centre

"Great event, well organised and good fun. Look forward to next year's...!"  Michael Walker, Leeds Resident

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